AI Insights · Timothy · January 2022
Top Educational Games in South America Q4 2021
Discover the performance of the top 5 educational games in South America during Q4 2021. Metrics include weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top educational games in South America demonstrated varied performance trends across downloads, revenue, and active user metrics. Here is a detailed look at how these apps fared during this period:
Masha and the Bear Educational from DTC Lab saw steady weekly downloads, starting strong with over 136K in early October but gradually declining to around 86K by the end of December. The app's weekly revenue fluctuated, peaking at $41 in the final week of December. Active users for the app remained relatively high, reaching over 908K in early October and ending the quarter at approximately 723K.
Lingokids - Play and Learn experienced a gradual decline in both weekly downloads and revenue. Downloads began at around 85K in late September, dropping to approximately 55K by the end of December. Revenue showed a similar trend, starting at $37.3K and decreasing to about $27.3K. Active users for Lingokids also declined, from 196K to 157K over the quarter.
Kids Educational Game 5 by pescAPPs maintained a steady performance in weekly downloads, hovering around the 52K to 68K range throughout the quarter. Active users for this app showed consistency as well, with slight increases from 236K in late September to 261K by the end of December.
Babyphone & tablet: baby games from GoKids! publishing had fluctuating download numbers, starting at around 51K and ending with a peak of approximately 69K in the final week of December. Revenue for this app was minimal but showed a slight increase towards the end of the quarter. Active users demonstrated a steady rise, reaching around 152K by the end of December.
PlayKids+ Cartoons and Games by Playkids BV showed a steady trend in weekly downloads, starting at 61K and ending with about 39K. Revenue for this app remained relatively stable, averaging around $27K to $31K throughout the quarter. Active users for PlayKids+ saw a decline from 554K to approximately 442K by the end of December.
The data for these insights comes from Sensor Tower, where more detailed metrics and further analysis can be found.